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Saturday, March 7, 2009

Looking Through The Pink Kit Package

7 March 2009

On 3/03/2009, at 2:52 PM, Monika Boenigk wrote:

Dear Wintergreen,

Greetings from the bush. I have studied all your material and thought about it all a lot, on and off. I think the concept is brilliant and I can see the incredible benefits. Your understanding of the physiology and also how you bring it across are mostly fantastic.

Of course, I have some suggestions of how to improve the presentation, but I am sure you know all those already, it is just a matter of having the money to realise its potential.

Remains one big concern...whether a substantial enough part of the mainstream people out there will be able/willing/motivated to absorb the HUGE amount of data in a rapidly time-poor world to justify the financial investment in the project of potential sponsors/financiers. No question of its benefits, you don't need to convince me! But held against the monumental effort required for users to get to the benefits, I am just not sure...

Battling against ignorance and small-mindedness in the midwifery community myself, I understand how difficult it is to bring a good idea to fruition (and get some return for the mental-emotional and financial investment) and don't envy your crusade. I don't have the answers, except that things need to be delivered in a manner that is practical, do-able, VERY uncomplicated and "quick". But that, as we both well know, jeopardises the ultimate desired benefits.

If you had a team of VERY CLEVER people to work with whom you trust, who fully understand the program, perhaps it would be possible to condense the program to a 1 CD/1 DVD kit plus one proper, comprehensive book. In my view, the two (media/book) should be able to be used independently from each other, rather than having to work with both at the same time. The book being the "long version", the media kit the short, sweet version. That way, you'd harness both the "thorough and the quick" market out there. This may make it also more palatable to a potential funding body. They need to be able to "get their head around" your message. If they are overwhelmed with the project, you won't get out of the starting blocks.

Ideally, one would have the funds to make a fantastic short, 5-10 min trailer clearly spelling out the benefits, and showing some of the "technique, in order to enthuse sponsors. If they can "get' it, funding is much more likely to be forthcoming.

Well, so much for now. I so hope you have the inspiration and support to move forward!

Best,
Monika

www.birthrite.com.au

Next post has my reply. But read the previous post and ask yourself whether Monika's statement about personal responsibility is really the issue? We think not.

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